OutViralInstagram Outlier Score: Know Exactly How Viral a Post Went
Not all viral posts look the same. OutViral calculates a per-post multiplier against the account's own median — x2 to x100+ — so you have a number, not just a feeling.
Add OutViral to Chrome — It's FreeHow it works
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Median-based calculation
Each post is compared to the account's median views — not the average, which is skewed by outliers.
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Color tiers
Gray (x1–x1.9), Purple (x2–x9), Red (x10–x99), Yellow (x100+). Scan any grid instantly.
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Up to 300 posts (Pro)
Score the last 300 posts on any profile for a deep content audit.
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Growth tracking (Pro)
Compare scores across visits to see which posts are still gaining traction.
Use cases
- →Understand what makes a post go viral on a specific account
- →Benchmark your own content against your median performance
- →Find the x10 posts in a competitor's history to reverse-engineer their success
- →Build a content strategy based on data, not gut feel
FAQ
Why use median instead of average for the outlier score?
The average is pulled up by extreme outliers. Median gives a better sense of 'typical' performance, so scores are more meaningful.
What does a score of x10 mean?
That post got 10× the views that this account typically gets on a post. It's an outlier — something in that content worked unusually well.
Try OutViral free
Free plan: 10 accounts/day, 30 posts each. No signup required.
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